Saturday, July 24, 2010

Has BBC 6 Music depressed on deaf ears? Not if the listeners have a say… Media The Observer

LAUREN LAVERNE - BBC 6 MUSIC

Lauren Laverne tweeted in reply to the closure rumour. Photograph: BBC

It looked similar to a insane impulse of expansionism. Eight years ago, as piece of a dear pull in to the digital age, the BBC set up a organisation of niche air wave stations in a snowstorm of canapés, cocktails and optimism. At the time critics pronounced that the afterwards senior manager general, Greg Dyke, was heading an unexplainable practice in empire-building saved by the taxpayers.

It did appear a bit of risk, even to those involved. Back in 2002, not majority people had digital radios and televisions. By possibility or design, BBC 6Music, clinging to personification and ancillary new and live music, has found a constant listenership rebuilt to conflict to one side the report unions to save it from closure.

As rumours of the hazard to 6Music grew, a rescue debate was set up on Facebook by Jon and Tracy Morter, uninformed from their success in compelling the unusual sales surge that saw Rage Against the Machine anointed as the Yuletide No 1. Yesterday the Morters had some-more than 66,000 song fans on side and their list keeps growing. International stars such as David Bowie additionally began to verbalise out. Through his press company, Bowie stated: "6 Music keeps the suggestion of broadcasters similar to John Peel alive and for new artists to lose this hire would be a good shame."

The approaching proclamation this week of in advance cuts that will embody the closure of 6 Music is a unfortunate magnitude taken in grief by Mark Thompson, the man right away in Dyke"s chair. In the stream mercantile climate, the BBC fears it is about to come underneath critical attack, quite if a Conservative supervision is inaugurated in the spring.

The BBC Trust has asked Thompson to examination the corporation"s make up and his diseased rejection of a plan to mattock 6 Music suggests the hire will be one of the sacrificial lambs to forestall wider privatisation. The house promises that this is not the begin of a extensive shelter from digital terrain, but only a "very tough see at the stream activities and interlude you do a small things that are not core to the BBC"s mission". The programmed cuts will concede £600m a year of the BBC"s £3.6bn looseness price income to go towards "higher peculiarity programming".

For DJs and song fans, the complaint is majority appropriate summed up by dual remarks yesterday on the microblogging site Twitter. While one writer issued the cyber-wail "Nooooo. They can"t close BBC 6 Music", an additional responded: "whats all this about 6 music. never listened of it. is the 6 bit a typo?" Unfortunately, even today, when majority homes can embrace digital channels and radio, 6 Music has fewer than 700,000 listeners.

On eleven Mar 2002, the stand up comic and DJ Phill Jupitus put out the initial show on a new hire that had been codenamed "Network Y". It was the initial such launch at the Beeb for 32 years. With the live sessions and particular shows, 6Music has captivated small inhabitant attention, nonetheless there was short conflict in 2007 when controller Lesley Douglas altered the schedules to interest to some-more women, observant that men had an egghead proceed to song listening, whilst women were some-more emotional. The inhuman greeting was an denote of only how ardent song fans can be.

James Murdoch, News Corporation"s authority and arch senior manager in Europe and Asia, indicted the BBC at the Edinburgh Television Festival of carrying done an astray "land grab" on the media market. But he might shortly see the blurb zone – in the figure of Absolute Radio, the hire before well known as Virgin Radio – step up to buy 6 Music. Absolute"s arch handling officer, Clive Dickens, pronounced last week: "We would buy both the code and the network, and we"d run it some-more efficiently."

For the song industry, the presence of a hire similar to 6 is key. "I unequivocally goal it doesn"t tumble down. It plays a lot of really sparkling new music," Mike Smith, handling senior manager of Columbia Records, said. "6 Music has been the initial place that a lot of bands have played live sessions. It is one of the couple of places where the DJs essentially fool around their own song and as a outcome it has a clever personality."

Smith"s perspective is echoed by multiform of the DJs involved. Richard Bacon was one of the initial to step out from the house line. "Here"s my prediction: 6Music will tarry since of the scale but majority importantly the passion of the recoil that"s coming," he tweeted last week, whilst the breakfast show host, Shaun Keaveny, told listeners: "First of all, large interjection to everybody who has shown their support, it"s literally choking us up. Nobody could know the total story, and we won"t until something similar to 9 March. We goal it isn"t true, of course."

Lauren Laverne, the humanities presenter and former stone star, is an additional of the DJs who assistance conclude 6 Music"s flavour, along with Stuart Maconie, Steve Lamacq, Jarvis Cocker and Elbow"s Guy Garvey. Laverne additionally common her feelings on Twitter. "Looks similar to I"m fasten that Facebook organisation then," she wrote. "Boo, disapprove and thrice boo. That is all."

Considering what offbeat propositions 6 Music and the sister digital station, BBC Radio 7, creatively seemed to be, it is startling how on aim they both proved, anticipating clinging listeners who contend they cannot find the same calm elsewhere. Radio 7, that additionally launched in 2002 and plays repository play and humerous entertainment element as well as a small new children"s programmes, is the some-more renouned of the dual stations, with 884,000 tuning in at the finish of last year. It will shun this turn of cuts, but an additional digital station, BBC Asian Network, is in the banishment line, along with dual initiatives directed at teenagers, Switch and Blast! Similarly, half the pages on the BBC website are expected to go, with a entertain of staff being axed. The corporation"s edition arm is additionally in risk of being sole off and spending on American imports could be cut by a quarter. Spending on sports rights is to be capped.

Each of these moves will incite the own battles. Thompson is sailing in to severe H2O whatever he does next, but last week"s call from the National Audit Office for a "change of culture" at the BBC, joined with headlines that the corporation"s £1bn-plus refurbishment of Broadcasting House will be 4 years late and £110m over budget, is not a good place to begin the voyage.

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